Thursday 22 March 2012

L'Oreal's Misleading Avert Has People Questioning

This L'Oreal advert of Rachel Weisz has been banned as misleading because the photo has been so digitally enhanced. It's pretty clear that she clearly does not look like that in real life... This advert is a bad representation to all who saw it and I agree that it should be banned. I have noticed lately that more 'flawless anti-wrinkle' campaigns have been in magazines and I know for a fact that these actresses that model for the campaigns do NOT look like this in reality. It's a ploy to get their target audience, older women, to think they can look 35 again by using photoshop to make the actresses look so much younger than they really are. If you think about it this has a bad effect on all women worldwide no matter what age they are. Because everyone girl dreams for the perfect body, beautiful face and gorgeous smile that will attract the opposite sex, the out come of these photos for women and teenage girls can cause self esteem issues, weight issues and depression. We all know what high school is like and there is so much pressure to look perfect in every day life no matter what age you are. The fact that more than enough photos in magazines make people feel miserable about themselves than good, it shows that too much of the wrong representation is shown in the media and it's causing bad flow on effects for everyone. All girls compare themselves to the people around them. It's just what we do. I now have the habit of picking up the magazine that looks less photoshopped because I don't want to read fake things about products that will never work etc. It's getting boring and I have better things to do, and you do too.

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